Less theory.
More useful work.

Ideas for the everyday parts of running a business, plus useful articles from our earlier website work.

Automation

7 tasks worth considering for automation

Seven practical places to look for repeated work, from quote follow-up to lead capture. Start with one clear problem.

Websites

Why your website isn’t getting calls

Five common sources of friction between a visitor arriving on your website and deciding to contact you.

Local visibility

Local SEO for small businesses in Eastern NC

A practical starting point for local visibility: an accurate business profile, useful content, reviews, and a site that works on phones.